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Set Your Investment Terms

After creating your Deal, you'll configure how investment actually works—who can invest, how much you're raising, and what investors receive in return.

This step makes your Deal legally actionable. Take your time to understand each option.


Choose Your Investor Network

First, decide who you want to fund your venture:

OptionWhat It MeansBest For
Personal NetworkShare your Deal with people you already know—friends, family, colleagues, or supportersYou have people ready to invest and want to move quickly
PersoniFi NetworkApply to be featured to PersoniFi's verified investor communityYou want access to investors actively looking for opportunities like yours
BothStart with your personal network, then open to PersoniFi investors once approvedYou want to secure some funding quickly while also expanding your reach

If You Choose Personal Network or Both

You'll be asked a few additional questions:

  • Your Investors — Tell us about the people you're planning to invite and why they might invest. This helps us understand your network and support your raise.
  • Fundraising Start Date — When do you plan to begin fundraising? You can set a future date if you're not ready to launch immediately.
  • Estimated Investment Amount — How much do you think your personal network will invest in total? This helps set expectations (it's an estimate, not a commitment).

If You Choose PersoniFi Network

You'll skip directly to choosing your Deal structure. Once approved, your Deal will be visible to investors in the PersoniFi community.


Choose Your Deal Structure

This is the most important decision in your investment terms. Your Deal structure determines what investors receive in exchange for their investment.

PersoniFi offers different Deal structures depending on your path. Select yours below to see the available options:

Disclosure: PersoniFi is not a financial advisor or broker. Deal terms are not financial or legal advice. Ensure compliance with your legal and personal circumstances.


Set Your Investment Amounts

After choosing your Deal structure, you'll set:

Target Investment Amount

The total amount you'd ideally raise through this Deal. Set this high enough to reach your next stage of growth, but realistic about what you can achieve.

Range: Up to $1,000,000

Minimum Investment Amount

The minimum you'd accept to move forward, even if you don't hit your full target. This is the floor—if you don't reach this amount, the deal doesn't proceed.

Range: Up to your target amount


Review and Confirm

Before submitting, you'll see:

  1. Your Deal Summary — A plain-language breakdown of exactly what you're offering investors
  2. Preview Your Funding Page — See how your Deal will appear to investors
  3. Legal Confirmation — Acknowledge that these terms become legally binding if you receive investment

Read the summary carefully. Once you agree and investors commit funds, these terms are binding.


Submit for Review

After confirming your terms, click Submit For Review.

What happens next:

  • Our team reviews your Deal to ensure everything is clear and meets community standards
  • Most Deals receive approval or feedback within 48-72 hours
  • You'll receive an email with your approval or requested edits
  • Once approved, your Deal goes live to your selected investor network(s)

While you wait:

  • You can't edit your Deal terms during review
  • You can prepare materials to share with your network
  • You'll be notified as soon as there's an update

Key Terms

TermDefinition
SAFESimple Agreement for Future Equity—an agreement to receive equity in a future financing round
Fallback TermsWhat happens if your primary venture doesn't succeed or you return to traditional employment
Future-Equity RightsInvestor's right to receive equity in companies you start within a specified timeframe
Cash CapThe maximum cash amount at which you can buy back a portion of the equity
BuybackYour right to repurchase equity from investors under specified conditions
Anti-DilutiveDeal structures that help you retain more equity over time
Income ContractAn agreement where investors receive a percentage of your future earnings
CarryShareA percentage of fund carry (profits) shared with investors
FlexShareIncome-based Deal structure covering earnings across multiple categories
RoyaltiesOngoing percentage of revenue from specific income streams

Common Questions

Can I change my Deal structure after submitting? You can request changes before investors commit funds. After commitments, changes require investor agreement. Contact support for help.

What if I don't reach my minimum investment amount? The Deal doesn't proceed and no funds change hands. You can revise your terms and try again.

How do investors actually send money? Once enough investors commit to meet your target, your Deal enters the contract execution phase. After contracts are signed, investors fund the Deal either by manual wire transfer or through our in-platform Stripe integration. The process is handled securely through PersoniFi—you don't need to chase payments.

What about Deals with repayment terms? If your Deal structure includes fallback repayment terms (like SAFEguard or SAFEguard+plus), you'll connect your bank account via Stripe Connect within the platform. If repayment is ever triggered, monthly payments are handled automatically—no manual transfers required.

What's the difference between Personal Network and PersoniFi Network approval? Personal Network Deals go live faster since you're sharing with people you know. PersoniFi Network Deals have additional review to ensure they're a good fit for our investor community.

Can I run multiple Deals at once? No—you can only have one active Deal at a time. If you want to raise additional funds or change your terms, you'll need to close or complete your current Deal first.


Need Help Choosing?

Not sure which Deal structure is right for you? Consider:

  • How established is your venture? Earlier = more flexibility in structure
  • How important is retaining equity? Look at SAFEguard options for buyback rights
  • What do your potential investors expect? Talk to them before finalizing terms
  • What's your fallback if this doesn't work? Choose structures with fallback terms that feel fair to you

Check out our Choosing Your Deal Structure guide for a step-by-step walkthrough, or contact our team before submitting.